When your company is on the hunt for some results-driven Social Media Marketing in Vancouver, it’s crucial you do your homework. There are now, more than ever, plenty of marketing firms that offer social media management as part of their services. Although this means business owners have a great selection of marketing agencies to choose for their social media management, it also makes it difficult to narrow down your search.
So, how can a business like yours find a trustworthy social media marketing agency in Vancouver? Well, after researching what businesses look for as their key needs from a social management agency, we’ve compiled a quick and helpful list of things to consider during your search.
It is important to remember that every business has different needs, therefore their expectations on social media may be different. However, any good social media marketing firm will be able to adapt and adjust their strategies and cater to your specific needs online.
What should your business consider when searching for a social media marketing company in Vancouver?
Relevance
Like we mentioned above, different businesses are going to have different social media needs. If you own an ecommerce site, for example, then your social media should focus on boosting product promotions and sales online. Or perhaps you are a sports team in need of promoting your upcoming league games and player lineup, a good social media firm should be able to recognize this and manage your accounts accordingly.
Make sure you take a look at a social media marketing company’s portfolio and see if they are specific to any one niche market online. This will help you find a marketing company that you think aligns best with what you need for your business’ social media.
Proximity
Are you wanting on-site photography or live videos of your business in action? It might be helpful to employ a social media marketing company that is close to your place of business. That way, if you need to have in person meetings or want to coordinate a photoshoot on site, then you have the option to do so.
Credibility
Does the marketing firm you’re looking at have a list of existing social media accounts they manage? If they do, make time to check out those accounts. You’ll want to observe their layouts/grid structure, content and hashtags, and, of course, their followers online. This will give you an insight into the kind of management these companies are receiving and how this could look for you should you choose that social media marketing agency to manage your accounts.
